Marken sollen auf Facebook "menscheln"

Heather Freeland präsentierte auf der Dmexco erfolgsversprechende Strategien fürs Facebook-Marketing

Storified by Tatjana Rauth · Thu, Sep 13 2012 06:10:07

5 Tips for marketeers from #Facebook Global Marketing Chief #dmexco http://pic.twitter.com/vkGcPcDM · Torsten Panzer

#facebook says at #dmexco - Social provides Marketing opportunity to build 1:1 personal connections with customers to be more relevant

— Merinda Peppard · Thu, Sep 13 2012 01:42:04

The human dynamic - Pushing out information about ourselves, pulling in information about others - Heather Freeland of Facebook #dmexco

— Rick Liebling · Thu, Sep 13 2012 01:29:44

"Through deciding what we share and what we don't share, we shape and craft our identity." #facebook #dmexco

— Rainer Puster · Thu, Sep 13 2012 01:28:18

"We turn to othe people to gather information and seek help to make decisions. Tech has changed the scale & how we do it." #facebook #dmexco

— Rainer Puster · Thu, Sep 13 2012 01:31:58

Make sure your stories are seen by the right audience- #dmexco #facebook. Concludes Head of marketing

— Adobe Social · Thu, Sep 13 2012 01:57:35

RT @RickLiebling: Only 16% of brand stories make it into people's Facebook feeds according to Heather Freeland of Facebook. #dmexco

— Joel Fortner · Thu, Sep 13 2012 03:10:33

RT @Peppard: #dmexco #facebook says we look to people to help organise the overwhelming info that is thrown at us http://twitpic.com/au2c7x · Arif Khan

RT @TWT_interactive: #Facebook: Vorerst kein eigenes Phone oder Suchmaschine. Ziel bis 2022: jeden Menschen weltweit miteinander vernetz ...

— Sarah Janczura · Thu, Sep 13 2012 05:11:56