Why Innovation Leadership Is Essential To Ignite Your Company's Growth

Hector Del Castillo, Product Marketing Director at the Association of International Product Marketing and Management (AIPMM), PMP, CPM, CPMM leads webinar on June 27, 2012

Storified by Association of International Product Marketing and Management (AIPMM) · Fri, Jun 29 2012 12:28:05

Concertomarketing

AIPMM Webinars for Product Management

The AIPMM is a professional trade association dedicated to serving the needs of product managers and product marketing managers. The AIPM...

Hector Del Castillo, PMP, CPM, CPMM | LinkedIn

Hector is an innovative thought leader with over 10 years of experience transforming products to profit for technology-based companies. H...

Why Innovation Leadership Is Essential To Ignite Your Company's Growth http://bit.ly/MvqDpv

— ProdMgmt Talk · Wed, Jun 27 2012 04:42:51

Webinar now! Innovation is about change http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:08:35

Innovation enables continuous increase of value to customers http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:12:05

Innovation can occur across many different areas of the company to increase value & reduce costs http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:13:40

Top 10 of Fortune's most admired companies are ranked 1 or 2 in their industry http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:17:41

Innovation occurs by discovering insights from unmet market & customer needs & providing solutions http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:19:20

What are the barriers to entry and exit into the market where your company competes? http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:22:43

Crucial to clearly communicate strategic objectives: realistic, aligned w/processes & deliverables http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:26:47

Innovation is about change - there may be barriers to change w/in orgs: people, process & culture http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:28:00

McKinsey 7S Framework breaks down culture into 7 key elements that impact innovation w/in orgs http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:29:22

product planning process identifies critical procedures & key deliverables: communicate cross-functionaly http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:33:00

Innovation about continuous improvement - requires process in place to achieve distinction in the market http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:34:35

If you deliver value (must understand what value means from all stakeholders POV) success will follow http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:39:19

Understand the internal value chain w/in the org - primary & support activities - how culture structured http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:40:41

Innovative Idea must be aligned with current business model for new product buy in http://bit.ly/NELtUW #prodmgmttalk

— AIPMM Events · Wed, Jun 27 2012 05:42:47

RT @aipmm: McKinsey 7S Framewrk breaks down culture into 7 key elements that impact innovation w/in orgs http://bit.ly/NELtUW #prodmgmttalk

— Johan Forumn · Wed, Jun 27 2012 05:43:34

RT @aipmm: Innovation is about change-there may be barriers to changew/in orgs: people, process & culture http://bit.ly/NELtUW #prodmgmttalk

— Johan Forumn · Wed, Jun 27 2012 05:45:18